Reddit publishes report on its B2B marketing opportunities
The guide, created in partnership with SurveyMonkey, highlighted ways in which brands can gain traction with the platform’s human-curated communities.
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Meta’s Moltbook deal points to a future built around AI agents
Meta’s Moltbook acquisition may look odd at first, but the deal could signal how Meta sees AI agents shaping future advertising and commerce on an agentic web.
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Meta didn’t buy Moltbook for bots — it bought into the agentic web
Meta’s Moltbook acquisition may look odd at first, but the deal could signal how Meta sees AI agents shaping future advertising and commerce on an agentic web.
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Meta rolls out new scam detection tools to Facebook, WhatsApp, and Messenger
The tech giant says the new features are designed to alert users before they engage with something suspicious.
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TikTok now lets Apple Music subscribers play full songs without leaving the app
TikTok, which is known for shaping music trends and viral songs, said the new feature is designed to make it easier to go from the moment of discovery to deeper listening.
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Google brings Gemini in Chrome to India
As part of the rollout, Gemini will support languages including Hindi, Bengali, Gujarati, Kannada, Malayalam, Marathi, Telugu, and Tamil.
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Facebook expands affiliate program to include brand links
The new self-serve feature allows creators to select from a range of relevant products and earn sales commissions from their Reels content.
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Meta acquires AI-driven social network Moltbook
Creators Matt Schlicht and Ben Parr will join Meta’s Superintelligence Labs as part of the deal, which aligns with the company’s previous artificial intelligence investments.
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Snapchat drives TV viewership, promotions
A new study in partnership with Omnicom and Ipsos found that the app’s users are more likely to watch a show after discovering it on social media platforms.
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Neuer Bericht: KI-Apps tun sich mit langfristiger Nutzerbindung schwer
RevenueCat: KI-Apps konvertieren Nutzer früh zu zahlenden Kunden, kämpfen jedoch mit langfristiger Bindung. Entscheidend sind Onboarding, Gewohnheiten und klarer Mehrwert.
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YouTube überholt Disney, Paramount und WBD beim Werbeumsatz im Jahr 2025
YouTube wird 2025 laut Branchenschätzungen höhere Werbeumsätze erzielen als Disney, Paramount und WBD – ein klarer Beleg für den Wandel von TV zu Streaming und performancegetriebener Werbung.
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AI-powered apps can make money, but struggle with long-term retention, new data shows
AI can drive stronger early
monetization for apps, but sustaining value remains the challenge, RevenueCat's latest report finds.
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Meta acquired Moltbook, the AI agent social network that went viral because of fake posts
Meta says that Moltbook's approach to "connecting agents through an always-on-directory" is novel.
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TikTok showcases eight women creators for Women’s History Month
The company said women including Brittany Wilson Isenhour, Gym Tan and Madison Humphrey were driving discussions in the app.
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More scrutiny for xAI’s Grok following racist remarks
The artificial intelligence chatbot is under new regulatory investigation in the U.K. after users prompted it to roast certain people and groups using "unhinged mode.”
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Bluesky CEO steps down as the app focuses on growth
Jay Graber will transition to a new role as chief innovation officer while former Automattic CEO Toni Schneider steps in as interim CEO.
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X führt stillschweigend Option ein, Grok am Bearbeiten hochgeladener Medien zu hindern
X ergänzt den Post-Composer um einen Schalter, der Grok daran hindert, hochgeladene Medien „neu zu erfinden“. So erhalten Creator und Marken mehr Kontrolle über KI‑Funktionen in der App.
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Instagram, LinkedIn and Threads engagement declined in 2025
Facebook, Pinterest and TikTok rates increased slightly, while X post engagement grew significantly, according to a report from Buffer.
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X testet ein neues Anzeigenformat, das Beiträge direkt mit Produkten verknüpft
X erprobt Anzeigen direkt unter Posts: Im Test wurde Starlink beworben. Das Format verbindet Content und Commerce, bietet Chancen für Performance – und birgt Kennzeichnungsfragen.
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These are the countries moving to ban social media for children
Australia was the first country to issue a ban in late 2025, aiming to reduce the pressures and risks that young users may face on social media, including cyberbullying, social media addiction, and ex
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Indonesia outlines plan to limit under-16s’ access to social media
Indonesian has outlined new regulations that would restrict users under 16 from accessing digital platforms.
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After Europe, WhatsApp will let rival AI companies offer chatbots in Brazil
Meta is now allowing rival AI companies to provide their chatbots on WhatsApp to Brazilian users for a fee, a day after the company confirmed a similar decision for users in Europe.
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TikTok ad campaigns drive movie ticket purchases
Promotional performance in the app was significantly more effective than for traditional linear television advertising, according to new data from the company.
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Meta öffnet WhatsApp in der EU für KI-Chatbots der Konkurrenz
Meta öffnet WhatsApp in der EU für KI-Chatbots von Drittanbietern – ein Zugeständnis an die EU-Kommission, um regulatorische Verfahren abzuwenden und mehr Wettbewerb zu ermöglichen.
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Meta faces UK and US investigations over AI smart glasses
According to multiple reports, the company’s contractors in Kenya are allegedly reviewing users’ private intimate content for training purposes.
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X revamps Creator Subscriptions with new features, like exclusive threads and shareable cards
X is rolling out a series of new features for creators, like the ability to offer paid threads and other marketing tools.
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Roblox führt Echtzeit-AI-Chat-Umformulierung zur Filterung verbotener Sprache ein
Roblox setzt auf KI, die Chat-Nachrichten in Echtzeit umformuliert und verbotene Sprache entfernt. Statt „#“ soll eine flüssigere, sicherere Kommunikation entstehen – mit Fokus auf Jugendschutz.
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Meta erlaubt konkurrierenden KI-Chatbots auf WhatsApp in Europa – gegen Gebühr
Meta öffnet WhatsApp in Europa für konkurrierende KI-Chatbots. Anbieter zahlen je nach Land 0,0490–0,1323 € pro „Nicht-Vorlagen-Nachricht“. Chancen und Kosten im Fokus.
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Snapchat research provides insight for movie marketing
New data revealed the importance of in-app promotional tools such as influencer recommendations and artificial intelligence suggestions.
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YouTube updates Payment Activity overview, provides more detailed data
The platform’s new capabilities include more detailed earnings and payout data to help creators better manage their AdSense accounts.
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Snapchat report positions the app as a B2B marketing tool
New data released in partnership with GWI found that digitally native users are consuming business content outside of traditionally professional online environments.
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xAI considers offering a free version of Grok Enterprise
The potential rollout would be available to companies with at least 50 employees, with the move suggesting that a paid business plan is on the horizon.
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Google-Suche startet Gemini’s Canvas: KI-Modus für alle US-Nutzer
Google bringt Gemini’s Canvas im KI-Modus der Suche für US-Nutzer in Englisch. Musikprofis können damit Pläne, Projekte und App-Konzepte entwickeln und Workflows optimieren.
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Google settles with Epic Games, drops its Play Store commissions to 20%
Google has dropped its commission, charging a 20% service fee and an optional 5% to use its billing services. It will also offer a new process for third-party app stores.
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Meta updates ad metrics to align with other platforms
The changes include simplified link click attribution and new engagement metrics, which could impact how ad results are measured.
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X invites users to beta test X Chat app
The separate tool will function similarly to Meta’s Messenger and will be linked to users’ main accounts.
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Meta tests shopping AI chatbot in U.S.
The feature would allow users to request product recommendations, per Bloomberg, and is similar to functions being tested by Google and OpenAI.
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X usage declined in the EU in the second half of 2025
The platform’s latest reporting showed a decline of nearly 15% since the first half of last year, though the company claims overall record numbers.
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Meta updates Edits app with more creation tools
The company’s development team added video effects and improved the Ideas tab while also bringing in new text elements.
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X verschärft Maßnahmen gegen KI-Deepfakes zum Iran-Konflikt
X verschärft Regeln gegen KI-Deepfakes. Laut Nikita Bier droht bei fehlender KI-Kennzeichnung ein mindestens 90-tägiger Ausschluss aus dem Creator Revenue Sharing.
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TikTok down for some in US, thanks to second Oracle outage since sale
TikTok experienced a similar outage just days after ByteDance divested the app's U.S. operations.
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X says it will suspend creators from revenue-sharing program for unlabeled AI posts of ‘armed conflict’
Creators who break the rules will get a three-month suspension, and if they continue to violate the policy, they'll be permanently banned.
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Activist investor Elliot takes a $1B stake in Pinterest, betting on AI-driven growth
Activist Investor Elliott Investment Management has taken a $1 billion stake in Pinterest.
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X begins testing standalone X Chat app on iOS
The new app promises a way to send and receive messages without being distracted by your timeline.
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Fast die Hälfte der US-Verbraucher nutzt TikTok als Suchmaschine
Eine Adobe-Studie zeigt: TikTok entwickelt sich in den USA zur Suchmaschine. Kurzvideos und personalisierte Feeds treiben Discovery voran – Marken sollten ihre TikTok-SEO stärken.
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Almost half of the U.S. consumers use TikTok as a search engine
The app’s use as a discovery tool is rising as users turn to its short-form videos and personalized content to find information, according to research from Adobe.
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Mehr Social-Media-Verbote für Jugendliche – doch greifen sie wirklich?
Mehr Verbote und Alterschecks sollen Jugendliche schützen. Doch Teens umgehen Regeln mit kreativen Tricks. Wirksamkeit hängt von Technik, Datenschutz und Aufklärung ab.
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Instagram tracked growing usage while targeting teens, lawyers argue
The company said usage grew from 40 minutes per day in 2023 to 46 minutes in 2026. Other documents referenced back teens a top priority for the app before asking existing users for birthdays.
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X ads ‘Paid Partnership’ labels for creators so they can ditch the hashtags
The new labels comply with regulations and allow creators to be more transparent with their followers.
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X testet experimentellen Themenfilter für den „Für dich“-Feed
X erprobt einen Themenfilter für die „Für dich“-Ansicht. Nutzer erhalten fokussierte Timelines zu gewählten Schwerpunkten. Das erhöht Relevanz, birgt aber Risiken von Filterblasen.
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