Google Adds Search Data to Demand Gen Campaigns, Improved CTV Conversion
Google’s latest Demand Gen updates could help you drive improved response.
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Musikindustrie News
Aktuelle Nachrichten aus der Musikbranche.
Spotify brings AI-powered Prompted Playlists to the U.S. and Canada
Now available in the US and Canada, Spotify's AI-powered Prompted Playlists let users describe what they want to hear using natural language commands.
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Snapchat gives parents new insights into teens’ screen time and friends
With these new features, Snap is likely looking to appease regulators and parents over concerns about safety and screen time on its platform.
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X Adds Starter Packs to Help Users Find Relevant Creators
Which is the same feature that Bluesky and Threads also have.
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X führt „Starterpacks“ ein – Orientierung beim Folgen
X bringt „Starterpacks“, ähnlich Blueskys „Starter Packs“, in den kommenden Wochen. Die Funktion hilft beim Finden relevanter Accounts – eine Chance für Musikmarketing und Community-Aufbau.
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TikTok erweitert Steuerung für Smart+ Kampagnen
TikTok erweitert die Kontrolle in Smart+ Kampagnen. Für Musikmarketing bietet dies mehr Steuerung bei KI-Optimierung – von Releases über Tourpromotion bis zu Conversions.
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Meta Announces Funding Grants for Research Into AI Glasses Use
Meta’s looking for uniwue, valuable use cases for its AI glasses.
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Instagram testet: Aus „Following“ wird „Freunde“
Instagram testet die Umbenennung von „Following“ in „Freunde“, um gegenseitige Verbindungen zu betonen. Das könnte Interaktionen, Community-Pflege und Markenstrategien beeinflussen.
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Meta Announces Global Expansion of Threads Ads
More options for your Meta ad placements.
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YouTube’s CEO Outlines Key Areas of Focus for 2026
AI, CTV and creators are high on the agenda for YouTube CEO Neal Mohan.
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TikTok Launches New Ad Options for Streaming Providers
New ways for entertainment brands to connect with TikTok’s audience.
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Threads rolls out ads to all users worldwide
Ads on Threads will roll out gradually to users over the coming months, Meta says.
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YouTube erlaubt KI-Avatare in Shorts von Creators
YouTube will Creators bald KI-basierte Avatare für Shorts nutzen lassen. Für die Musikindustrie bietet das Chancen in Marketing, Skalierung und Fan-Engagement – bei klaren Richtlinien.
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India’s app downloads rebounded to 25.5 billion in 2025, fueled by AI assistants and microdrama boom
ChatGPT was the second most downloaded app in India for 2025 after Instagram.
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Consumers spent more on mobile apps than games in 2025, driven by AI app adoption
Consumers spent more money in mobile apps than games in 2025, driven by AI app adoption.
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Netflix gestaltet seine App neu, um im Wettbewerb mit sozialen Plattformen um tägliche Nutzung zu bestehen
Netflix integriert vertikale Video-Feeds tiefer in seine App, um tägliche Nutzung zu steigern. Seit Mai wird das Format getestet. Ziel: schnellere Entdeckung, häufiger Rückkehr und nahtloser Übergang zu ganzen Inhalten.
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FTC kündigt Berufung im Kartellverfahren gegen Meta an
Die FTC legt im Kartellfall gegen Meta Berufung ein. Für die Musikbranche bedeutet das Unsicherheit, mögliche Auflagen und die Notwendigkeit, Plattform- und Datenstrategien anzupassen.
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X open sources its algorithm while facing a transparency fine and Grok controversies
In a post to GitHub on Tuesday, the social media giant purported to share its secret sauce.
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Meta Looks to Establish Definitive Rules on Banning Public Figures
Meta’s called on its Oversight Board to help it establish clearer parameters and penalties.
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X Publishes AI-Powered Algorithm Code
X has tried to simplify its algorithm ranking, with mixed results.
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Meta Adds More Languages to AI Translations for Reels
More ways to reach potentially millions more viewers with your Reels clips.
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Netflix führt weltweite Live-Abstimmung ein
Netflix führt global eine Live-Abstimmung mit Echtzeitauswertung ein. Für Musikformate ergeben sich Chancen bei Fan-Engagement, A&R-Insights und neuen interaktiven Show-Konzepten.
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Meta’s Oversight Board takes up permanent bans in landmark case
For the first time, Meta's Oversight Board is looking for specific policy recommendations around disabled accounts.
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The Rise of Gen AI Apps [Infographic]
Generative AI apps are set to see 118% download growth in 2026.
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Threads Continues to Add Users as X Sees Ongoing Declines
Is Threads actually now beating X in daily active users?
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Meta: Wissenschaft stützt keine pauschalen Social-Media-Verbote für Jugendliche
Meta lehnt pauschale Social-Media-Verbote für Teens ab und setzt auf Schutzmaßnahmen: Standard-Privatsphäre, Elternkontrollen, Altersverifikation, Moderation und Forschungspartnerschaften.
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Threads edges out X in daily mobile users, new data shows
Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools and fast feature rollouts — even as X faces fresh controversies
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X Announces $1 Million Prize For Top X Article This Month
X is making a splashy push to get more journalists posting to the app.
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X is down for the second time this week
Elon Musk's X, formerly Twitter, is down for the second time this week. Nearly 80,000 reports have spiked on Down Detector since around 10am ET Friday morning.
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YouTube lockert Monetarisierungsrichtlinien für sensible Themen
YouTube lockert unter Auflagen die Monetarisierung für Inhalte zu Suizid, Selbstverletzung, Abtreibung sowie häuslicher und sexualisierter Gewalt – mit Fokus auf Kontext und Prävention.
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The rise of ‘micro’ apps: non-developers are writing apps instead of buying them
A new era of app creation is here. It's fun, it's fast, and it's fleeting.
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Google Expands Budget Allocation Options for Ad Campaigns
Now, you can set an overall budget for the duration of your campaign.
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Meta erläutert, wie es seine Reels-Empfehlungen verbessert hat
Meta optimiert Reels-Empfehlungen mit direktem Nutzerfeedback und iterativen Tests, um relevantere, vielfältigere Inhalte zu liefern und Clickbait sowie Wiederholungen zu reduzieren.
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TikTok Adds More AI-Powered Tools to Assist TikTok Shop Merchants
Some new AI tools to streamline your TikTok Shop listing process.
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Pinterest veröffentlicht Planungsleitfaden für 2026
Pinterest bringt einen Planungsleitfaden für 2026. Da viele Nutzer früh auf der Plattform planen, liefert der Guide wertvolle Hinweise für Marken, Creator und Händler.
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Spotify raises its subscription prices in the U.S. again
Spotify's new price for its individual plan is $12.99 per month
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After Italy, WhatsApp excludes Brazil from rival chatbot ban
WhatsApp is allowing AI providers to continue offering their chatbots to users in Brazil, days after the country's competition agency ordered the company to suspend its new policy that bars third-part
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YouTube Adds More Promote Targeting Options, Image-to-Video AI
YouTube’s latest image-to-video addition lets you add up to 3 images to be merged into a short video clip.
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App downloads declined again in 2025, but consumer spending soared to nearly $156B
Global app downloads were down, but consumer spending was up to nearly $156B in 2025.
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TikTok Shares 2026 Trend Predictions for Marketers
New insights from TikTok, based on emerging user trends.
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Google Adds AI-Powered Comparisons to Google Trends
A handy addition to help improve your Google Trends data comparisons.
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Digg launches its new Reddit rival to the public
Digg, a reboot of an earlier social news site, is now relaunching as a Reddit competitor focused on communities.
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Google Trends Explore: Neues Gemini-Upgrade für präzisere Analysen
Google aktualisiert die Trends Explore-Seite: Mit Gemini werden relevante Suchtrends identifiziert und verglichen – ein Gewinn für Release-Planung, Tourmarketing und A&R im Musikgeschäft.
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Edits Gets IG Links, Weekly Ideas, and New Video Effects Features
The latest round of updates for IG’s separate video editing app.
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Meta to reportedly lay off 10% of Reality Labs staff
Meta is laying off 10% of staff in its Reality Labs division, which is core to developing the company's VR and metaverse products.
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LinkedIn Articles Are Getting More Citations in AI Responses
If you’re looking to get more mentions in AI responses, LinkedIn should be on your radar.
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Instagram erweitert Algorithmus-Steuerung für englischsprachige Nutzer
Instagram erlaubt englischsprachigen Nutzern, den Reels-Algorithmus aktiv zu steuern. Für die Musikbranche eröffnet das neue Feature Chancen, organische Reichweite gezielt zu erhöhen.
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X Provides Tips on How to Maximize Your Ad Campaigns
Some pointers for your X ad campaigns.
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Google’s update for Veo 3.1 lets users create vertical videos through reference images
Google is now allowing users to create vertical videos using references image.
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Brazil orders Meta to suspend policy banning third-party AI chatbots from WhatsApp
Brazil's competition watchdog has ordered WhatsApp to put on hold its policy that bars third-party AI companies from using its business API to offer chatbots on the app. The agency has also started an
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